Todd Kerpelman
Developer Advocate
What's the deal with audiences?
So if you've never used audiences before, they can be a really powerful way to segment your user base so that you can deliver tailored and relevant experiences to specific groups of users. Maybe that's sending them a customized notification in Firebase Cloud Messaging, maybe that's creating a unique experience for them in Remote Config, or maybe that's targeting them with a remarketing campaign in Google Ads.
